What We’re doing:
Flyover Show is a free one-day arts festival. It is taking place on Saturday 18 August, 12.30pm- 9pm, at Hockley Flyover Underpass, Birmingham
The Flyover Show will host up to 6,000 at its annual multi-arts festival, showcasing the best of British creativity. Set in the underpass of Hockley Flyover (B18) in the heart of inner city Birmingham, it will feature an impressive line-up. Musicians, graffiti artists, performance poets and in addition street dance crews will transform this neglected corner of Birmingham into a cultural haven.
Flyover Show is the brainchild of internationally acclaimed jazz saxophonist, MC and BBC Presenter Soweto Kinch. Firstly its purpose is to celebrate and reimagine British creativity in Kinch’s home town of Birmingham. In previous years, the festival has featured some of the UK’s most prolific Black artists. For instance, these include Goldie, Maxi Priest, Ms Dynamite, Akala and Kinch himself.
The annual festival has also been a career game-changer for emerging local artists. For example, stars such as Lady Leshurr, Shabaka Hutchings, and the multi award-winning recording artist Laura Mvula have all done well here. This year sees two pioneering British female singer songwriters heading the lineup – Zara McFarlane (Vocalist of the Year 2018, JazzFM Award) and Ayanna Witter Johnson (MOBO nominee). Some of the most influential Birmingham artists will also feature, including Ashley Allen, Janel Antoneshia and Truemendous.
“With certain artists and genres there’s a wall; an unadmitted barrier between venues, promoters and a potentially wider audience. Flyover Show breaks down these constraints of culture and class, bringing world renowned acts right into the heart of our community.” Soweto Kinch
Why unconventional locations
Hockley is a deliberate choice of location, as an area often branded as rife with gun crime and racial tension. Soweto’s response is to reframe that narrative and transform it into a place known for promoting creative opportunity and expression. Being situated under a flyover is an advantage from acoustic point of view for instance, the area couldn’t be better. The open space of the flyover underpass produces a resounding base boom, turning it into an urban amphitheatre for the many musicians that perform.
Flyover Show seeks to reclaim neglected urban spaces and in doing so nurture and promote local artistic talent, particularly from our community. Ever since The Drum closed two years ago, Birmingham lacks a building-based creative space for diverse and minority artists to develop their work. Flyover Show offers an exciting alternative, taking run-down outdoor spaces and turning them into dynamic stage sets, urban art galleries and buzzing creative hubs.
“Its power lies in affirming positive associations with the local community.” Soweto Kinch
Where do you fit in?
Finally, we’re looking for partners to sponsor the event. They can benefit from having their brand advertised to 6000 attendees. As well as during the festival advertising can be via social media and through event founder, BBC presenter and popular international jazz artist, Soweto Kinch (sponsorship – subject to conditions).
For more information please contact:
Ben Bartlett on behalf of Uprize CIC (not for profit group by Soweto Kinch)
For Aspire4U CIC,
The Mindset Lead Organisation
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We are a not for profit community engagement organisation. We use the arts to develop mindsets to improve well-being, foster financial literacy and give people employability skills.
So get involved! You can contact firstname.lastname@example.org to discuss our current opportunities.